Anaïs Jollivet
Senior Associate

Please could you provide some information on your education, qualifications,
and career milestones?

I hold a B.A. in Economics (with Honors, Dean’s List) from the University of Chicago. During my studies, I founded the Chicago Club for Alternative Investments and collaborated on projects with local hedge funds & private equity funds.

I spent 2 years at McKinsey Brussels, where I focused on Strategy and Due Diligence topics, notably in the Telecom & Supplements industry.

Please could you provide some information on your specific responsibilities at Verlinvest (if any)?

I lead Verlinvest’s Digital Initiatives, from leveraging digital data (Amazon, Social Listening) in sourcing new opportunities, to supporting our portfolio on digital marketing & sales matters. Topics include for example adoption of new digital media (s.a. TikTok, Instagram Reels) or how to play on Amazon as a Food & Beverage brand.

My portfolio responsibilities include Frichti and Mutti. I spent 6 months full time at Mutti as Global Digital Specialist building their global digital marketing structure.

Please name a brand that you admire :

Lululemon, with its mission of “elevating the world from mediocrity to greatness”, has created a global community of people learning and discussing the physical aspects of healthy living, mindfulness and living a life of possibility. They have brought yoga and the concept of living the moment to millions.

Please name a consumer revolution that you wish you had been a part of :

The democratization of the fridge! Drastically changed lives of billions of consumers and allowed for the emergence of the packaged Food & Beverage industry.